Hi, I'm Isaac Tintó - I am a Catalan living in the United States, where I have spent half my life.
One of the things I love most is explaining some of Catalonia's unique traditions to people here, like the Pooping log and the Pooper. That inspired me to use my experience in gamification, branding, product design, and user experience to take this misunderstood but lovely ancient Catalan tradition and adapt it to my new home.
The lovable character Soca is inspired by the Catalan tradition of "Caga Tió" or "Tió de Nadal." Basically, a delightful wooden log that comes alive and poops out presents for those who adopt it, feed it well and take good care of it.
At Christmas, we all need a little bit of extra love and joy in our lives, and Soca is the perfect embodiment of those sentiments. I sincerely hope you enjoy him as much as we do!
Adopt a pooping log!
Soca is widely unknown here in the US with some exceptions, mainly by SNL start Kate McKinnon who herself adopted the Catalan Poop Log Christmas Tradition. Check out this video with Seth Mayers explaining the tradition.
